Each Office Independently Owned and Operated

Shawn's Smart Selling Strategy

  •  Detailed market analysis
  •  Smart pricing recommendations
  •  Free staging consultation
  •  Professional photography
  •  Active marketing

To sell your home quickly and for a good price requires a combination of honest evaluation and smart strategy. Here's my 7-step process.

7 steps to selling your home for the Best Price


  1. Tell your home's story. We'll gather all the facts, including location, age, square footage, lot size, room sizes and upgrades.


  1. Size up the competition. I analyze the current inventory in your neighbourhood—past, present and expected in the near future.


  1. Research the market. I look at the market context. How long are properties staying on the market? What are comparable properties selling for? What's in store for interest rates? All of these will influence our sales strategy.


  1. Set a smart price. I present all the findings from my market analysis and give you an opinion of your home's value based on fact so that you can set a price you're comfortable with.


  1. Go for the 'wow'. It's time to showcase your home's assets. I have a long list of trusted contractors who can help you complete any work you'd like done. I also offer each of my clients a free consultation with a certified staging professional.


  1. Get people in the door. I do a great job of telling your home's story in words and pictures in the places that matter—on MLS, realtor.ca, RE/MAX's websites and my own site. I also host inviting open houses for both realtors and the public.


  1. Track the action. Our RE/MAX brokerage has an Appointment Centre that notifies you of all showing requests and lets us know feedback from agents who have shown your home.
Home Selling

Client Feedback

Shawn was extremely approachable and professional throughout our experience with him. He was just like our family member and a very good friend. It was very clear that he had our best interests in mind, and was open and direct with all communication. His honesty, integrity and ethical behavior make him one of a very select group of Ancaster real estate agents. He should be judged as the role model in the industry and he is the best REALTOR® we have ever met! Shawn made the often stressful process of buying or selling a home run as smoothly as possible. We are incredibly grateful to Shawn’s effort and help, and we highly recommend him for all your real estate needs!

Yuhong & Yan, Ancaster, ON

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92% of buyers use the Internet in some way in their home search process.

National Association of Realtors® 2014 survey

In 2014, 44% of all buyers used an open house as a source in their home search process.

National Association of Realtors® 2014 Profile of Home Buyers and Sellers